Staff blog · Oct 16, 2026

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

Hello.
This is Nishiyama from andPheb.

Today, I would like to introduce GUIDI, which we have started carrying as of 26AW.

Many of you may already know the name.
It is a famous, aspirational pair among leather shoe enthusiasts.

Finally, andPheb has started carrying them...

Of course, the price is also special, but once you understand the charm of this brand and the presence these items possess, it makes perfect sense.

Let's start with an introduction to the brand.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

GUIDI
Founded in 1896 in Pescia, Tuscany, Italy, GUIDI is a traditional leather brand that has been dedicated to leather for over 130 years. Established in Pescia, a region with a history of leather industry dating back to the Middle Ages, by Guido Guidi, Giovanni Rosellini, and Gino Ulivo, Conceria Guidi Rosellini has created one-of-a-kind leather products through exceptional tanning techniques and artisanal handwork. GUIDI footwear is not just a fashion item, but a work of art meant for enjoying the texture and aging of the leather itself. Without being swayed by mass production or fleeting trends, they pursue a unique aesthetic by fusing traditional manufacturing methods with innovative sensibilities. The leather deepens with use and changes along with the wearer's journey. GUIDI shoes are a symbol of true craftsmanship, possessing both the reliable quality born from artisanal skills and a personality that is loved across generations.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

We have picked up 6 models at andPheb this time!
However, one model sold out before I could introduce it (thank you as always!!), so I will introduce 5 models in this blog.

Every single one has an incredible atmosphere...

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

GUIDI
HORSE FULL GRAIN ORTHOPAEDIC FRONT ZIP BOOTS
(PL1)
MADE IN ITALY

¥266,200 (tax included)

See this item →

A front zip boot from GUIDI, one of the brand's representative models.
The upper uses the classic horse full grain leather. It is characterized by a combination of luster, toughness, and suppleness.
An impressive zipper is placed in the center of the front. It is not only a design accent but also makes it easy to put on and take off.
Other details such as the angular, rugged toe design, the shaft that follows the ankle, and the approximately 4.5cm high heel give it that unique GUIDI atmosphere.

The sole is a leather sole. Goodyear welt construction.
Comes with a Vibram rubber sole.

And the biggest point is the dyeing method.
Known as 'object tumbler dyeing,' the shoes are tumbler-dyed after being shaped, which brings out the unique unevenness and wrinkles characteristic of GUIDI leather. Of course, characteristic creases will also form as you wear them in, so enjoying the aging process unique to GUIDI is another charm.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

GUIDI
HORSE REVERSE BACK ZIP BOOT
(986X)
MADE IN ITALY

¥224,400 (tax included)

See this item →

A back zip boot from GUIDI, one of the brand's representative models.
The upper uses the classic horse reverse leather (suede). It is characterized by moderate firmness, a three-dimensional brushed texture, and suppleness.
The zipper is placed on the heel. Since there is no decoration on the front, it has a clean impression. The backward-leaning shaft develops unique wrinkles as you wear it, conforming to your own feet.

The sole is a single leather sole that gives a sharp impression. Goodyear welt construction.
Comes with a Vibram rubber sole.

And the biggest point is the dyeing method.
Known as 'object tumbler dyeing,' the shoes are tumbler-dyed after being shaped, which brings out the unique unevenness and wrinkles characteristic of GUIDI leather. Of course, characteristic creases will also form as you wear them in, so enjoying the aging process unique to GUIDI is another charm.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

GUIDI
HORSE FULL GRAIN BACK ZIP BOOTS Vibram SOLE
(796V)
MADE IN ITALY

¥262,900 (tax included)

See this item →

A voluminous back zip boot from GUIDI.
The upper uses the classic horse full grain leather. It is characterized by a combination of luster, toughness, and suppleness.
The zipper is placed on the heel. Since there is no decoration on the front, it has a clean impression. The backward-leaning shaft develops unique wrinkles as you wear it, conforming to your own feet.

A model with a voluminous sole. The outsole adopts a Vibram tank sole with excellent durability and grip.
Furthermore, it uses 'Norwegian construction' which gives it durability and a rugged impression, and the characteristic double stitching serves as an accent.

And the biggest point is the dyeing method.
Known as 'object tumbler dyeing,' the shoes are tumbler-dyed after being shaped, which brings out the unique unevenness and wrinkles characteristic of GUIDI leather. Of course, characteristic creases will also form as you wear them in, so enjoying the aging process unique to GUIDI is another charm.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

GUIDI
HORSE REVERSE BACK ZIP BOOTS Vibram SOLE
(796V-R)
MADE IN ITALY

¥262,900 (tax included)

See this item →

A voluminous back-zip boot from GUIDI.
The upper uses the classic horse reverse leather (suede). It is characterized by its moderate firmness, three-dimensional nap, and suppleness.
The zip is placed on the heel. Since there is no decoration on the front, it has a clean impression. The backward-leaning shaft develops unique wrinkles as you wear it, conforming to your own feet.

A model with a voluminous sole. The outsole uses a Vibram tank sole with excellent durability and grip.
Furthermore, it adopts the Norwegian welt construction, which gives it durability and a rugged impression, and the characteristic double stitching serves as an accent.

And the biggest point is the dyeing method.
By using 'object tumbler dyeing,' where the shoe is tumbler-dyed after being formed, the unique unevenness and wrinkles of GUIDI leather appear. Of course, characteristic wear wrinkles will also develop as you wear them, so being able to enjoy the aging process unique to GUIDI is also a charm.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

GUIDI
COATED LEATHER FRONT ZIP DADDY BOOTS Vibram SOLE
(GR05FRVRU)
MADE IN ITALY

¥325,600 (tax included)

See this item →

A center-zip boot from GUIDI characterized by its powerful finish.
The upper uses coated horse leather. It has a one-of-a-kind texture not found in other models.
The zip is placed in the center. It is not only a design accent but also makes it easy to put on and take off. The angular, rugged toe design is also impressive.

A model with a voluminous sole. The outsole uses a Vibram tank sole with excellent durability and grip.
Furthermore, it adopts the Norwegian welt construction, which gives it durability and a rugged impression, and the characteristic double stitching serves as an accent.

And the biggest point is the dyeing method.
By using 'object tumbler dyeing,' where the shoe is tumbler-dyed after being formed, the unique unevenness and wrinkles of GUIDI leather appear. Of course, characteristic wear wrinkles will also develop as you wear them, so being able to enjoy the aging process unique to GUIDI is also a charm.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

New Brand Arrival: GUIDI. A pair you will want to own at least once, a dream come true.

Five models, each with a completely different look.

Which one did you like?

Footwear becomes important in autumn and winter.

I think you will feel very good if you choose one as a lifelong partner.

If there is stock left, I would like to write a style blog matching them with various pants, so please look forward to that as well.

We look forward to seeing you this weekend!

See you.

Translated from our Japanese staff blog. Read the original (Japanese)

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